Background
 
The proposed Action “The accomplishment of the human rights and fundamental freedoms through tobacco control” aims to respond to the critical  BiH issue of tobacco use, driven by industry marketing and fuelled by social inequities, which is killing hundreds of BiH people every year, while inhibiting socio-economic development increasing  household costs , exacting economic burdens on national health care system and infringing on human rights. PROI will work with Altius and other local non-state actors to increase governmental accountability for the human socio-economic rights and advocate for the fulfillment of BiH obligations to protect people’s rights to health in accordance with the World Health Organization’s Framework Convention on Tobacco Control (FCTC) ratified by BiH in 2009.
 
 
1. General scope of work
 
The consultant will be a member of SMETA MI team. Under the supervision of the project coordinator, and in close cooperation with other members of the project team. The consultant will be responsible for supporting the implementation of SMETA MI marketing campaign, communications, knowledge management, branding and outreach activities.Consultant should Develop and implement a marketing and branding strategy for SMETA MI campaign
 
Location of assignment: Sarajevo, Bosnia and Herzegovina, Head office of PROI
Duration of assignment: April 01, 2016 – May 31, 2016